Modest people don't seek the limelight and don't see themselves as special. They prefer their abilities to speak for themselves. This attitude is perceived by others as unassuming and modest.
Modest entrepreneurs don't like to be in the spotlight, but prefer to let their achievements speak for themselves. They don't see themselves as special and others appreciate this modesty. True humility involves accurate self-assessment, recognising limitations and a sober view of achievements. People with this strength do not twist facts to defend or prove their own image. They do not feel the need to present themselves as better than they really are.
Modesty and humility are not weaknesses, but strengths that can help build long-term relationships and gain trust in the business world. Through modesty, entrepreneurs can create a positive working environment and gain respect from their employees and business partners.
Implications for peer learning
Entrepreneurs who possess these strengths tend to take a more conservative and sustainable approach to business management. They are less inclined to rush into risky entrepreneurial designs, preferring a cautious and considered approach.
Professional development paths suitable for people with modesty and humility could, for example, be in the areas of social entrepreneurship, sustainable development or education. In these industries, they can integrate their values and ethics into their business activities and make a positive impact on society.
Resources:
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Roberts, R. C., & Wood, W. J. (2007). Intellectual Virtues: An Essay in Regulative Epistemology. Oxford University Press.
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Zagzebski, L. T. (1996). Virtues of the Mind: An Inquiry into the Nature of Virtue and the Ethical Foundations of Knowledge. Cambridge University Press.
Last updated on 3/12/2025.
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